Designing intuitive UX and UI for complex B2B systems, leveraging AI‑driven design processes, service design, and code to transform intricate enterprise technology into human‑first products.
5
Years of experience as a product designer

Bachelor's Degree
in Visual Communication
from H.I.T Institute

Masters
Master's Degree in Design For Technological Environments (H.I.T)

My Role
Spearheaded end-to-end product ideation, design & development.
Main Goal
Improving sense of relaxation & creating emotional balance over time
MindFlow system
A personal biofeedback system that can understand our mechanisms during exposure to various visual elements, improve emotional balance and relieve feelings of stress in real time.

KidCare system
My Role
Spearheaded the project by conducting comprehensive, in‑depth research across clinical, nursing, and administrative departments, uncovering critical insights to shape the design strategy.
Main Goal
Alleviate clinical staff workload while elevating the waiting experience for patients and their families.

HubApp
A complex system for large organizations and private users to manage a control system and a variety of products in the field of smart home, protection and security.
My Role
Spearheaded the project by conducting comprehensive, in‑depth research across clinical, nursing, and administrative departments, uncovering critical insights to shape the design strategy.
Main Goal
Alleviate clinical staff workload while elevating the waiting experience for patients and their families.