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Designing intuitive UX and UI for complex B2B systems, leveraging AI‑driven design processes, service design, and code to transform intricate enterprise technology into human‑first products.

5

Years of experience as a product designer

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Bachelor's Degree

in Visual Communication

from H.I.T Institute

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Masters

Master's Degree in Design For Technological Environments (H.I.T)

MindFlow system

My Role

Spearheaded end-to-end product ideation, design & development.

Main Goal

Improving sense of relaxation & creating emotional balance over time

MindFlow system

A personal biofeedback system that can understand our mechanisms during exposure to various visual elements, improve emotional balance and relieve feelings of stress in real time.

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KidCare system

The project reduced stress, boosted certainty, and streamlined staff workflows—all by leveraging existing systems without costly redevelopments.

My Role

Spearheaded the project by conducting comprehensive, in‑depth research across clinical, nursing, and administrative departments, uncovering critical insights to shape the design strategy.

Main Goal

Alleviate clinical staff workload while elevating the waiting experience for patients and their families.

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HubApp

A complex system for large organizations and private users to manage a control system and a variety of products in the field of smart home, protection and security.

My Role

Spearheaded the project by conducting comprehensive, in‑depth research across clinical, nursing, and administrative departments, uncovering critical insights to shape the design strategy.

Main Goal

Alleviate clinical staff workload while elevating the waiting experience for patients and their families.

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